Mercedes Appears in the List of the Top 100 Brands

June 20, 2012 at 00:57

Global companies are oriented on the rapid growth and fast market concerning. It is not a secret, that auto market is ruled by the same rules as every other consumer goods market is. In fact, the auto market now is experiencing great tensions, not only from the side of the rapidly growing number of competitors, but also in the sphere of the patrol supply, which is now shortening and thus prices are steadily going up. However, Mercedes is able to withstand all the difficulties quiet successfully, managing its resources in a proper way. That is mainly the reason, that the Brand – Mercedes Benz appeared on the list of the top 100 Brands of the year 2011. We are pretty sure, that the company will show the same good results in the current 2012 year, but since it is not yet finished, we are not able to jump to the conclusions.

Photo of Mercedes Benz car

Photo of Mercedes Benz car

Thus, the company’s brand – Mercedes Benz appeared on the 11th place in the list with a total brand value of ?20.55 million, closing up the top ten. In fact, it is the second car brand in the list – after Honda, and moreover the first brand of the luxury cars in the list and first German company in the list among American and Chinese brands. The prediction is that the brands value is going to develop even further, going up into the top ten brands in this year.

Photo of Mercedes Benz SLR

Photo of Mercedes Benz SLR

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